(from Gerson Institute newsletter)

For the past 25 years, October has been Breast Cancer Awareness Month (BCAM), using pink ribbons. BCAM was actually started by the drug company Astra Zeneca (which manufactures breast cancer drugs) and the pink ribbon originated from the Estee Lauder cosmetics company.

According to an article in The Nation magazine, November 15, 1993, BCAM was conceived and paid for by a British chemical company that both profits from this epidemic and may be contributing to its cause. Imperial Chemical Industries (I.C.I.), along with two nonprofit cancer groups, co-founded BCAM in 1985. The event has grown in influence.

The thirteen institutions now on its board include the American ...

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